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Real Marketing - The People the Choices

Book Title:
Real Marketing - The People the Choices
Author:
Solomon & Saupin et al
Item Number:
2770000274111
Publisher:
PEARSON EDUCATION AUSTRALIA
Publication Date:
2011-12-15
Binding:
Paperback
$54.98

Real Marketing: The People, The Choices introduces students to the real world of marketing, providing the right balance of theory combined with the chance to apply their knowledge to real world scenarios. Developed to support the delivery of the Certificate IV and Diploma of Marketing in the BSB07 Business Services Training Package, this resource is the real solution for the vocational marketing student.

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