Advancing the Story : Broadcast Journalism in a Multimedia World
- Book Title:
- Advancing the Story : Broadcast Journalism in a Multimedia World
- Author:
- Potter D
- Item Number:
- 9781608717149
- Publisher:
- CQ PRESS
- Edition:
- 2nd
- Binding:
- Paperback
$49.95
How does this way of thinking change the newsgathering and news production processes? This book focuses on the issues and trends with: emphasis on the importance of understanding the audience; focus on the use of social media to gather, promote and disseminate news content; expanded information on 'the three screen strategy'; and, more.





